Friday, October 24, 2008

Web Theory and the Blogosphere

insert word doc on blog readings

mobile tech

I use an N95 as my mobile phone. As a reseach project we decided to design a test that involved the iphone and the n95 comparing picture quality. Results can be found in this link

The rise of mobile phones and the technology has equipped many individuals with not only a portable communicative device but rather a multimedia production facility. 
With the rise of these technological capabilities has come the concept of the flattening of a photograph, the loss of meaning and signiifcance of once was considered a sacred piece of family or personal history.. With the rise of digital photographs and the use of mobile phones, there no sense of wasting a photo or money with that photo, as people can just store these photos in a small file on the computer rather than use and develop the film they where once printed on. 
The fact is that instead of having 12,24, or 36 shots on a film you can now store 1000's of photos on  memory cards the size of two finger nails.. This has definately made a songle photograph less significant, you may be able to produce more photos hence capture more images but this will only take away from the really special images amongst the other photos taken for the sake of it.

online worlds

The notion of the world as a singular entity is becoming nonchalant, there seems to be no validity in the statement; the world is round. The binding of 0 and 1’s is re creating our interpretations of identity and the sense of place, whilst reaffirming the notion of time as nothing more than a social construction. I have recently become part of the social phenomena that is online gaming; perhaps in this case online living provides a more accurate account. The immersion of my persona or an aspect of my persona into a virtual environment has come through Second Life. This essay will submerge into the skeleton of second life, firstly identifying what separates second life from being a game, and examine how this then changes the notions of identity and place. Furthermore how the existence in the virtual world transforms reality in the actual world. The movement between the virtual and actual creates a personal confrontation, a hysteria in which my boundaries are questioned, the boundary of how far should life be able to be lived through a connection of 1’s and 0’s.

 

Second life is differentiated from games by the absence of objectives, no clear progression to goals or levels, if it must be labelled a game, it is the game of life, hence the name. “Second Life is an online, 3D, virtual world imagined and created by its residents.”[1] This slogan provided by Linden Labs, the creators of second life, establishes the framework for Second Life becoming a real ‘place’, a ‘world’ in fact. Where you may not be able to indulge in the senses of taste or smell, however you can, see, hear and feel through a screen more of the world in an hour, than you can experience through ‘actual world’ in the same amount of time. Massumi suggests, “the virtual, as such, is inaccessible to the senses”[2], so that “place” and “virtual” cannot coexist: “there is no ‘place’ in the virtual beyond the metaphor”.[3] However I disagree, does this then mean, that with elimination of two senses that a ‘place’ cannot exist. So someone who is an anosmic and who does not have the sense of taste cannot experience a sense of place, this concept of place is archaic.

 

As I walked through the Sistine Chapel, although still a newbie (a new comer), I felt a dynamic shift of my perception of ‘place’ within virtual reality. Despite this recreation, not having a smell or taste, or an identifiable geographic location in the ‘actual’ world, it still was a place. It was a place geographically located inside second life, and through my avatar I experienced this sense of place. Boellstorfft correlates online place making with the shift from the 2D web to the 3D web.[4] The 3D aspect did authenticate the Sistine chapel experience, although it was the sharing of an experience with other avatars that carried the notion of place. Commenting on artworks and the feeling of discovery, allowed for an immersion in the artwork, rather than a superficial glance at a photo on the Internet. Boellstorfft suggests, “In virtual worlds, ‘virtuality’ refers to sociality, not the senses.”[5] The immersion in the sociality of the event transformed my experience from looking at a monitor with pictures of the Sistine Chapel, to walking around a ‘place’ with a friend discussing the amazing artwork in front of us (figure 1).

“Personal Identity deals with the questions about ourselves.... such as, what am I? When did I begin? What will happen to me when I die?”[6]  In creating an Avatar none of this came to mind. I was not thinking I was constructing a different entity for the transportation or immersion of myself into another world. So when creating my Avatar I just picked from the twelve available starting looks. There was no expectation of how the character was going to behave, dress or interact with others. I did not originally edit the appearance of my Avatar as I thought it didn’t matter, I will just have a look around and then it will all be over.

 

At first I became what is known as ‘Griefer’, that is, “people whose preferred mode of play is to disrupt the virtual lives of others through a variety of tactics.”[7] I was walking through a Second Life hotspot ‘Sweet Hearts Jazz club’ and wanted to test the waters, I continually bumped a couple on the dance floor. The impulse to do this was like a five-year-old child continually wanting to annoy others to get a reaction. Ludlow and Wallace propose Griefers don’t always see themselves as bad guys, as what seems like good fun to one may be a crime to others.[8] The response by the couple, “to stop annoying them” only registered when they said “we are going to report you.” This was the first reflection on my identity inside Second Life, did I want to be known as this sort of character ear marked as a trouble maker possibly banished, if not from Second Life at least from this club. “We step through the screen into virtual communities, we reconstruct our identities on the other side of the looking glass. This reconstruction is our cultural work in progress.”[9] As Turkle suggests once in our virtual communities we reconstruct our identities, this was the first instance where my identity was questioned through the actions of my avatar. I apologised and explained I was new to avoid any repercussions. I still was a ‘newbie’, I hadn’t had encounters with any depth in Second Life yet, I was present but not immersed. I had one of the twelve generic looks with no alterations. This was the catalyst for the reconstruction of my identity. Should I be ‘me’? What is, ‘me’?

 

The first step in constructing my virtual identity, was to personalise my avatar, you can see the change from photo 2 to 3. Gergen described identity as a “pastiche of personalities”[10], by which certain aspects of a personality is accessed at a given time to appease the situation. My search for construction engulfed the concept of “pastiche of personalities” in the actual world I would never be able to look like this or where as little clothes. The avatar was another aspect of my identity that was not accessible for display in reality, although very much alive in Second Life.

photo 2: original avatar appearance that I kept for a while

 

 

 

 

 

 

The creation of my virtual identity was not finished; I had only found its shell in the recreation of my appearance. As Turkle suggests our identity is a continual reconstruction on the other

Photo 3: just after I had re designed the look of my avatar

 

side of the glass, and it’s a cultural work in progress.[11] Hence every interaction with someone or somewhere developed and is still developing my identity through my avatar.  As I met and developed friendships through Second Life, my identity was continually being constructed. Every encounter with others and especially those whom you continued to visit and engage as a network of friends developed my identity. The notion of place became bound by the engagements that you would have at the particular location. And these engagements would shape that particular aspect of your virtual identity, in the same way that interactions in the actual world would shape your identity. Second Life allows us visualise how identity is constructed not just in the virtual but also in the actual.

 

 

I fell asleep and dreamt that I was a butterfly.

Now I no longer know if I am Chuang-Tze

dreaming that he is a butterfly or if I am a

butterfly dreaming that he is Chuang-Tze. [12]

 

Boellstorfft would consider Chuang Tze’s predicament as total immersion, as he describes immersion is the belief that your crafted environment is actually genuine.[13] Second Life has not altered my perception of whether I am my Avatar or my ‘actual world’ ‘self’, rather it has transformed what I consider as ‘myself’, my existence in the virtual has altered my perception of self in the actual. The virtual is just another aspect of the actual. When in the virtual I display a particular part of my identity and for the time I am engaged, I am actually that individual each engagement is real and defining of my identity.

 

Second Life fundamentally is just a connection of 1’s and 0’s on the screen, but once immersed in that these 1’s and 0’s are the same as the bricks and concrete that surround us in the ‘actual world’. The 1’s and 0’s are just a place the same as anywhere in the actual world, these places are just a surrounding for what is developed inside through these socially. For me now, place is no longer defined by the geographical co ordinates but rather by the experience had there. The 1’s and 0’s is just the framework for the creation of another facet of ones identity.

 

 

 

 

 

 

 

 

 

 

 

 

 



[1] Linden Research, 2008, Second Life homepage, accessed via http://secondlife.com/ on 18/10/2008

[2] B. Massumi 2002, in T. Boellstorff, “Place and Time”, from Coming of Age in Second Life, 2008 p91   

[3] Rutter and Smith 2005, in T. Boellstorff, “Place and Time”, from Coming of Age in Second Life, 2008 p91 

 

[4] Boellstorff, “Place and Time”, from Coming of Age in Second Life, 2008 p115

[5] ibid p116

[6] Olson, E. 2007, Personal Identity, Stanford Encyclopaedia of Philosophy, accessed via http://stanford.library.usyd.edu.au.ezproxy.uow.edu.au:2048/entries/identity-personal/ on 20/10/08

[7] Ludlow, Peter and Wallace, Mark. The Second Life Herald: The Virtual Tabloid that Witnessed the Dawn of the Metaverse, p 89. Cambridge: MIT Press, 2007.

 

[8] Ibid. p93

[9] Turkle, Sherry. Life on the Screen: Identity in the Age of the Internet, p 177. New York: Simon & Schuster, 1995.

 

[10] Kenneth Gergen, The Saturated Self: Dilemmas of Identity in Contemporary Life, New York, Basic Books, 1991 accessed via http://www.philosophicalsociety.com/Archives/The%20Search%20For%20Meaning%20In%20A%20Virtual%20World.htm#II.%20The%20Pastiche%20Personality on 21/10/08

[11] Turkle, Sherry. Life on the Screen: Identity in the Age of the Internet, p 177. New York: Simon & Schuster, 1995.

 

[12] Chuang Tze, in Wennberg, Teresa (2000). Virtual life: self and identity redefined in the new media age. Digital Creativity, 11 (2), 65. Retrieved October 23, 2008, from http://www.informaworld.com.ezproxy.uow.edu.au:2048/10.1076/1462-6268(200005)11:2;1-R;FT065

[13] Boellstorff, “Place and Time”, from Coming of Age in Second Life, 2008 p115

 

Web practices; personal webification

Reflection on Module 1

from the 21st of August

 

The web allows users to engage other users through a plethora of channels of communication, creating a consortium of concepts, data and information that are shared through group, interpersonal, mass and organizational communication. The users are represented by their chosen depictions of themselves whether it is through audio, image, textual, visual or multimedia they are all creating their identity for different purposes, resulting in their personal webification. This essay will reflect on the process of personal webification, analysing how interaction with individuals’ sites produce the meaning and structure of the web and how the structure of these interactions parallel previous forms of communication.

Personal webification is the process of creating an online identity, that can be accessed by another user through an individual site or a variety of sites, hyper textually linked, united to create an online persona or identity. The personal webification process involves transcending the boundaries of time and place, and creating a virtual self re-represented through different media formats. As previously mentioned these sights can be created for individuals, groups or organizations; identities, each identity crafted to portray different messages for intended receivers (users) through a combination of media formats. Rachels’ (1997;71-73) suggests that the creation of different identities have been recurring for as long as individuals have had differing social relationships. The different persona portrayed between two family members (i.e. father and son) and two friends, resemble created identities that cater for that specific social relationship. The communication between these two different relationships is self-regulated by the personal disclosure of information and thoughts by the individuals involved.

Personal webification involves the same systematic process of regulation as mentioned by Rachels, categorising relationships by the disclosure of appropriate and relevant information for that identities relationship.  The cognitive production of signs through multi media representation on particular sites allows for the nodes (individuals or organizations) to create the relevant information and exclude irrelevant content for that particular intended prod/user (Rachels, 1997;74).

The regulation of different identities became apparent in the production of my social networking page (Facebook), this page was catered to a specific identity, a business identity. The business identity on Facebook was vastly different from the friend identity that existed on Facebook. The choice of what images, information and videos to disclose was the first decision. The business identity outside the virtual world would not disclose content that was uncharacteristic of that same identity, hence these same exclusions were performed on the Facebook page. It is evident by the process of decisions on disclosure that the web does not change the relationship between identities. The web changes the structure of the relationship by becoming a channel for mediation transposing the content disclosed by those involved in the relationship. As Burnett et al (2003; 104) suggests the applications create aesthetics that are familiar. Hence the web reciprocates previous forms of communicative styles (the photo album application in Facebook, this represents sharing photos with an individual pre the digital era) to accommodate the prod/user rather than the prod/user adopting a new communicative style to suit the web.

“The web has a liberating effect of making more freedom available to generate interpretations that suit the participant” Beer (2007; 517). The liberating effect is due to the interactive nature of the prod/user. Burnett et al (2003) suggests the ability of the prod/user to transform content creates this notion of interactivity, and allows for the prod/user to become the navigator of their destination and find their desired communicative outlet. Burnett et al (2007;94) refers to many business websites as lacking the notion of interactivity and only providing a static dated version of content. Thus as many business sites have failed to encapsulate the interactive concept that is fundamental to harnessing web communication, interactivity became a goal for my business identity. The webs interactive characteristics allowed my business identity to surpass a monologue style of representation and incorporate a mixed form of communication, as seen in the links to the business identities Facebook page allowing the user to browse different aspects of the identity. As Beer suggests this navigation itself empowers the user, hence the inclusion of this in the creation of my business identity.

The web as a communicative device parallels previous forms of communication, as Rachels suggests social relationships are maintained and their regulated in the same way through the self disclosure of information as seen in social networking sites. The virtual world transcends the boundaries of time and place and enables the facilitation of social relationships globally. The web empowers users through a mediation of individual’s communication allowing for their interaction in creating content and designing their own path of consumption. This allows for the structure of the web to be understood as exponentially growing and forever malleable. The web also allows for past forms of communication and interaction to be reformulated and applied to the virtual world such as the design aspect that incorporates the ability to design homepages, simulating the design of a bedroom or another personal space outside the virtual world. The reformulation of the non-virtual within the virtual is a critical aspect in understanding the structure of the web, this recreation allows the user to be comfortable with the familiar (Burnett et al, 2003, 104) and also explains the recreation by prod users of content from mass media through the web i.e mock television shows or movies on Youtube. 

 

My personal webification has been guided by the non-virtual regulation and construction of identities and has been represented through a multimedia format within the virtual sphere. The webs structure as a conjunction of all previous non-virtual media forms has enabled a transition that encourages users to not only use but create content.



 

Bibliography

Beer, David (2007), ‘Social network(ing) sites…revisiting the story so far: A response to Danah Boyd and Nicole Ellison’, Journal of Computer Mediated Communication. vol.13, no. 2, pp. 516-529.

Burnett, R& Marshall, PD 2003, ‘The Look of the web’, in Web Theory; An Introduction, Routledge, London

Rachels, J. (1993)’Are there absolute moral rules?’ in The Elements of Moral Philosophy, 2nd ed, McGraw-Hill, New York

Thursday, September 25, 2008

Hello hello

I have created a new blog for my food and entertainment guides and reflections. This blog will now be dedicated solely to reviewing new media communication and possibly reflecting on the influences of new media on the business realm. My food and entertainment guide can be found at http://lookwhosecookingnow.blogspot.com/. 
 
Hope you enjoy.

Wednesday, September 3, 2008

What's actually important?

Awaking this morning to notice the feature news story for the day was: The Republican Vice President candidate for the US presidential elections daughter is having a baby, at the ripe old age of 17. My neighbour has a cousin who is going to the shops tomorrow. My point is, if we are going to focus our news  on another countries elections, albeit a very powerful country, shouldn't we be focused on their political stances on issues such as climate change or war. Not be focussing on the sexual relations of a teenage girl, who will now be forced to marry the father of the baby, to reinforce her mothers moral alignment with that of the republican party. 
I have friends who are in the process of cycling around Australia to raise awareness on the menacing issue of climate change, leaving from Sydney and heading south, currently in Mount Isa cycling 16000 kms to help change the way we live to ensure a better future. These friends go by the organisation name of Mypower. They have gained media attention along the way but no were near this girls pregnancy, the reality is this girls pregnancy is not going to help or harm the world in any major way, so why is it a major news story. This is because we have lost sight of what is actually important, or at least those in charge at PBL and Newscorp have. This is me stamping my feet hopefully you hear and stamp your feet too. Check out the Mypower group, something that is actually important. 
Promise my next post will be on a lighter note.
Cheers 
Jaeger
Welcome all to my blog,
This blog will venture to all corners of the world and into all aspects of my life; food and beverages, entertainment, business, the virtual world and everyday hot topics. One day your enjoying one of my recipes the next you may be discussing the issues of privacy on the internet or even debating the future of advertising this is my world, come in and enjoy.